PRIVACY POLICY
This document was last updated on March 10, 2024
Acknowledgement and Acceptance of Terms: the phrata.com is committed to protecting your privacy. This Privacy and Usage Statement sets forth our current privacy and usage practices with regard to the information we collect about you when you or your computer interact with our website or visit our store.
The information is used to enhance your shopping experience and is used to communicate with you about our products, services and promotions. By accessing and using phrata.com, you acknowledge, agree and fully understand the phrata.com Privacy & Usage Statement, detailed below, and freely consent to the information collection and use practices described in this statement. Further, you agree that such policy is subject to all applicable laws and your use of such is undertaken at your own risk.
Information We Collect and How We Use It: the phrata.com site collects certain personal information from and about its users to enhance a customer’s shopping experience and to provide better services. We collect this information in at least three ways, including: directly from our Web Server logs, from Cookies, and from Users.
My Account – On the phrata.com you have the opportunity to create a personal shopping account. This account allows you to check out quicker and easier. When you create this account, you are authorizing the phrata.com to store your name, email address and any other information you have included when setting up the account.
Email List – On phrata.com you can sign up to receive promotional emails from us. Signing up to this email list can include but is not limited to such information as name, email address, mailing address, telephone numbers, gender, age, birthday and shopping preferences.
Customer Service – the phrata.com provides customer service to our customers and our representatives may ask for information such as name, email address, mailing address, telephone numbers and, if you make a purchase, credit card information to better assist you. If credit card information is required over the phone, the phrata.com does not store this information.
Surveys, Sweepstakes & Promotions – There are times on the website when you may be asked to participate in a survey, sweepstake and/or promotion. If you choose to participate, certain information such as name, email address, mailing address, telephone numbers, gender, age, birthday and shopping preferences may be asked. This information is for the benefit of the survey, sweepstake and/or promotion and if you have given your permission, communication may be sent about future promotions.
Use of Personal information: Personal information collected on our website can be used for various purposes including but not limited to:
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To send communication to customers about the phrata.com products, services, surveys and/or promotions.
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Website and store improvement to enhance your shopping experience.
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To track customer traffic.
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Requested transaction processing.
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Prevent and detect fraud and abuse.
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Enable service providers to perform certain activities on our behalf.
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Comply with legal obligations.
Making a Purchase: We collect personal data from you in order to process your purchase, confirm your order, and ship merchandise to you. This personal data may include your name, payment card information, billing and shipping address, telephone number, email address, and date of birth. the phrata.com does not store your payment card information unless you choose to save it in your “My Account” (see below).
Creating an Account: You have the opportunity to create a personal account with the phrata.com, which allows you to shop faster and easier online. When you create a personal account with the phrata.com, we collect personal data which may include your name, payment card information, billing and shipping address, telephone number, email address, and date of birth. By creating a user name and a password of your choice, you may access your account online at any time to view and/or edit your profile, address book, payment methods, order history, wish list, and email preferences. You are responsible for maintaining the confidentiality of your access information and for controlling access to your account. If you ever use a public computer to visit your account, we strongly encourage you to log out at the conclusion of your session.
Marketing: You may sign up on the Website to receive promotional emails, texts, and other communications from the phrata.com When you sign up, we may collect personal data such as your name, mailing address, telephone number, email address, date of birth, and preferences. If you elect to be added to the phrata.com marketing list, we may use your contact information to communicate with you about products, promotions, services, offers, news, and events from the phrata.com
Customer Service: If you call, email or chat with our Customer Service, we may collect personal data such as your name, mailing address, telephone number, email address, and – if you choose to make a purchase – your payment card information and billing address. We use this information to assist you and to process and/or review your transaction. the phrata.com does not store your payment card information unless you choose to include it in your “My Account” (see above).
Surveys, Sweepstakes & Promotions: From time to time, you may be able to participate in surveys, sweepstakes, contests, and promotions offered by the phrata.com. If you choose to participate in these activities, we may collect personal data such as your name, mailing address, telephone number, email address, date of birth or age, and preferences. We may use this information to communicate with you about our products, services and promotions if you have given us your consent to do so. We may invite you to participate in promotions that are co-marketed with an unaffiliated business partner. If you participate in this type of promotion, we may also share the information you provide to us with our business partner, who may use it if you have provided your consent. If you elect to receive communications from our business partner, your information will be used by that company in accordance with its policies, and this Privacy Policy will not apply to that company’s use of your information. Sometimes the rules, terms and conditions or disclaimers that apply to a particular promotion include information on how we may use the information that you provide to us through your participation in the promotion. If there is a conflict between the rules, terms and conditions that apply to a particular promotion and this Privacy Policy, those applying to the particular promotion will govern. Please review all of the information about a promotion before you provide us (or our business partners) with any personal data.
Public Forum:
From time to time, you may be able to participate in an online customer forum or other public or private forum on the Website where you can post comments or other content. In order to participate in such a forum, we may ask for information such as your name, mailing address, telephone number, email address, date of birth, and preferences, and we may request that you create a username and password. We may use the information you provide to us in order to communicate with you about our products, services and promotions if you have provided your consent. If you voluntarily disclose information, personal or otherwise, online in any community area (whether through the Website or any other services available online), that information can be collected and used by others. Accordingly, you should use caution when sharing any personal data with others in any community area (whether through the Website or any other services available online).
Social Media: You may choose to enable, log into, or sign on to phrata.com social media Website such as Facebook or Instagram (“Social Networking Services” or “SNS”). When you connect using your SNS accounts, we may collect personal data that you have provided to that SNS. For example, when you log in with your Facebook credentials, with your consent, we may collect personal data from your Facebook profile that is permitted under Facebook’s Terms of Use – such as your email address, profile picture, and friend list. We use this data to provide, enhance, and personalize the services we provide to you. If you do not want us to provide us with this information, please change the privacy settings on your SNS account.
Cookies: Cookies are files that contain information about your general Internet usage, and are stored on the hard drive of your device. From these cookies, we may collect information about your browser, including, where available, your IP address, operating system and browser type, for system administration. Cookies help us to improve our Website and to deliver a better and more customized service. They enable us to:
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estimate usage numbers and patterns;
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store information about your preferences;
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customize our Website according to your individual interests;
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speed up your searches;
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recognize you when you return to our Website.
You may refuse to accept cookies by activating the setting on your browser that allows you to refuse the setting of cookies. However, if you select this setting you may be unable to access certain parts of the Website or to avail yourself of some of our services, and may receive advertisements or other content that are not tailored to your interests. Unless you have adjusted your browser setting so that it will refuse cookies, our system may issue cookies when you log on to our Website. Additionally, if a browser is set to issue a “do not track” signal, we do not place tracking cookies on that browser. However, some third parties who place cookies on our Website may not respond to such “do not track” signals, as the online community has not reached a consensus as to Do Not Track standards, implementations and solutions.
Pixel Tags: We may also use "pixel tags" (sometimes called “Internet tags”, "web beacons" or "clear GIFS"), which are tiny graphic images, on our Website. Pixel tags help us analyze our customers’ online behavior and measure the effectiveness of our Website and our advertising. We work with service providers that help us track, collect, and analyze this information. Pixel tags on our Website may be used to collect information about your visit, including the pages you view, the features you use, the links you click, and other actions you take in connection with the Website. This information may include your device’s IP address, your browser type, your operating system, date and time information, and other technical information about your device. We may also track certain information about the identity of the website you visited immediately before coming to our site. We do not otherwise track any information about your use of other Website.
SMS: You may elect to receive text messages from us. When you sign up to receive text messages, we will send you information about promotional offers and more. These messages may use information automatically collected based on your actions while on our sites and may prompt messaging such as cart reminders. To the extent you voluntarily opt to have SMS notifications sent directly to your mobile phone, we receive and store the information you provide, including your telephone number or when you read a text message. You may opt out of receiving text messages at any time by texting “STOP” to our text messages.
If you elect to receive marketing text messages from us, either via our website or by sending a text message indicating your consent, you are providing your prior express written consent to receive recurring marketing or promotional SMS text messages from us (each, a “Text Message”) sent through an automatic telephone dialing system. These may include cart reminder messages. Message frequency varies. This service is optional and is not a condition for purchase. You can opt out of receiving any further Text Messages from us at any time by replying “STOP” to any Text Message you receive from us.
Please consult your mobile service carrier’s pricing plan to determine the charges for browsing data and sending and receiving Text Messages. Under no circumstances will we or our affiliates be responsible for any SMS messaging or wireless charges incurred by you or by a person that has access to your wireless device or telephone number. If your carrier does not permit SMS messages, you may not receive the Text Messages.
Neither we nor the wireless carriers will be liable for any delays in the receipt of, or failure to deliver, any Text Messages, as delivery is subject to effective transmission from your network operator. Text Message services are provided on an “AS IS” basis. Data obtained from you in connection with any Text Message services may include your cell phone number, your provider’s name and the date, time and content of your text messages. We may use this information in accordance with our Privacy Policy to contact you and to provide the services you request from us. For more information on how we use telephone numbers, please read our Privacy Policy.
If you change or deactivate the phone number you provided, you have an affirmative obligation to update your account information and the phone number(s) attached to your account to prevent us from inadvertently communicating with anyone who acquires any phone number(s) previously attributed to you, and any new phone number(s) you attach to your account may receive our standard marketing Text Messages unless you also unsubscribe via the above procedures.
Other Tracking Technology: Pixel tags and cookies in our emails may be used to track your interactions with those messages, such as when you receive, open, or click a link in an email message from us. We also work with business partners that use tracking technologies to deliver promotions on our behalf across the Internet. These companies may collect information about your visits to our Website, and your interaction with our advertising and other communications. We may combine the information we collect through cookies and pixel tags with other information we have collected from you. This information may be used to improve our Website, to personalize your online experience, to help us deliver information to you, to determine the effectiveness of our advertising, and for other internal business purposes. We may also use hashed identifiers derived from email addresses for the purposes of cross-device tracking for targeted advertising.
Our advertising partners companies may collect personal information when you interact with our digital property, including IP addresses, digital identifiers, information about your web browsing and app usage and how you interact with our properties and ads for a variety of purposes, such as: personalization of offers or advertisements; analytics about how you engage with websites or ads; and other commercial purposes. For more information about the collection, use, and sale of your personal information and your rights, please use the below links."
Database Use
The details you provide will be stored in the "phrata.com" database which you may use subject to any law.
Upon entering the details as part of the ordering process, the customer confirms to us to send to his address and / or e-mail address and / or via messages to the mobile phone, including SMS And / or WhatsApp, which is entered in the order, in order to update it from time to time in the promotions and products offered by the company, including marketing and advertising information, as long as you have not requested to be removed from the mailing list.
As mentioned, at any time you can ask "phrata.com" to remove your name from the list of recipients by clicking on the Remove / Refuse button that exists in the body of the ad, and in the absence of the Remove / Refuse button by contacting the company via e-mail us.
Personal information may include each guest’s name, address, phone number, email address, passport number etc.
This personal information may be passed on to other suppliers in addition to public authorities, security and credit checking organizations, and otherwise as required by law.
phrata.com will process your personal data in accordance with the General Data Protection Regulations.
REMOVAL FROM MARKETING LIST
To be removed from our marketing list, please email us, or simply click the unsubscribe button found at the bottom of any of the emails that we send you. If you have set up “My Account,” you can also go to the “email preferences” section of your account and modify your subscription settings. Please allow us at least ten (10) business days from when the request was received to complete the removal, as some of our promotions may already be in process before you submit your request.